The Key to Successful Network Marketing
Many today think that if they join a NETWORK MARKETING COMPANY that they will be rich in no time at all– not the case. Soon the excitement wears off, and you realize that you were going to have to sell products and recruit people. Not what you thought!
If you’re like most people, you went to pick up the phone and call a prospect, and you had an anxiety attack and the phone felt extremely heavy. Not to worry. That phone will get lighter as you make more calls.
The key to successful Network Marketing is talking with as many people as possible each day. How many can you talk with in person versus over the phone or online? The phone and online is much more efficient.
Here are a few suggestions when calling prospects:
- A good list of prospects
- A well developed outline
- Making a daily commitment
- Goals with rewards
- Good record keeping
To think about:
Warm prospects are those people you know. Some you will know well, such as friends, family, co-workers, and neighbors, others you don’t know as well: your real estate agent, accountant, attorney, financial planner, dry cleaner, bank teller, and grocery store checker. Warm prospects will give you a warm reception and be more open to listening to what you have to offer.
So, the first thing to do, when prospecting your business opportunity, is make up a list of all the warm people you know.
Cold prospects are all the other people you don’t know. You can find these people out on the streets, in malls, at ball games, and best of all online. Take a quick look at your Facebook and LinkedIn friends. Everyone listed is your prospect.
THE PRIMARY FEAR when talking people your not familiar with is saying the wrong thing, getting tongue tied, or sounding stupid. It is essential to have a well-developed outline for this.
If you learn how to prepare an outline, you will no longer need to write everything out. This will give you more time to practice what you are going to say. Your presentations will be not only easier to give, but more interesting to listen to and more motivating to your prospect. Your outline should be short (less than five minutes) and to the point. Let them know that you have started a new business and are looking for some partners. Ask them to attend a presentation, participate in a live teleconference, check out your website, watch a video, review some materials, or sit in on a satellite meeting. If they ask questions, defer them until after they have reviewed a presentation of some sort.
So let’s say now that someone gives you a verbal commitment. It is important to emphasize that you are very serious about this business and you are looking for people who have the same ideals. Confirm with them that they will review the recommended presentation, so that they may make an educated business decision.
Regularity in prospecting is also important. So make your calls every day. Do not give in to the temptation to skip a day or it will become many days, and your odds of success will diminish greatly. This will also affect your naturalness in your presentation.
The best way to stay consistent is to set daily goals for the number of people who will respond favorably and reward yourself when you achieve your goal.
Keep records of your calls and emails, or messages sent, on a detailed spreadsheet. A properly maintained system will help you remember the contacts you have, and assist you in moving your prospects forward into a lucrative business opportunity.