Network Marketing is a unique concept.
The company takes the money, which in normal companies would be used to pay for advertising and promotions and invests this directly in compensating the independent distributor.
Here is how it works. The company passes the savings on to you because you are performing a marketing function for them. The Networking Company invests this money in you, instead of paying for TV advertising, or in shiny written magazine articles, or fancy and expensive displays. You, in effect, become the advertisement for the company.
You do the advertising: you get paid for it. You do nothing: you get paid nothing.
Anyone who has been in Network Marketing realizes this. So they do all that is possible to put on advertising campaigns in a cost effective manner, and get the best results possible.
Make effective use of business cards as much as possible. Acquire your business cards wherever you can at the lowest price possible, and make good use of them. You are the advertiser, so determine to keep your costs down. This is your business, so put your best face forward. You are in business for yourself and you are the President and CEO; you are your own boss and you own the business, so be sure to run it cost-effectively and successfully.
Today no job provides lifetime security. No gold watch here anymore. It is a fact of life. Thus, that is why so many are seeking out ways to alternative employment, self-employment, in other words, a better way of life. The expression is free enterprise, and that is why many are turning their attention to Network Marketing.
However, to be successful, you need to be passionate and serious about your business, just like Jiri who has proven that Network Marketing can be successful, and produce an exciting lifestyle.
Choose a Company Name That Shows You Are in Business.
Choose a company name that will look, sound, and show that you are in business. As an example of this, Jiri has chosen exit9to5. When you take a close look at the name, it gives you the idea that you are leaving the drudgery of the 9to5 rat race.
So choose the name for your business carefully. It will precede you wherever you go!
What’s in a Name?
The right name can be an effective advertising tool that can help your customers understand what your business does, and which market you are targeting. The wrong name can confuse or drive away customers.
Some things to think about:
- Does it describe the product or service you offer?
- Does it reflect the values of your business?
- Is the name distinctive?
It’s important to separate yourself from the competition and allow customers to identify you as a unique brand. The choice is yours. No matter which you choose, make it official. Do your business a favor—set it up to look, sound, and feel, like a business. Be sure that it is legal and does not infringe on trademark rules.
There are some Network Marketing companies today that are investing incredible amounts of money to create public awareness and acceptance of their name. Of course, you’ll want to take full advantage of that. Choose a Network Marketing Company that will work well for you as they will be your partners in profit. Choose your company carefully.
We do business with the people we know. That’s because we are familiar with them. We know them, and they know us. Dealing with familiar people is naturally more comfortable than working with strangers.
So when communicating with people, make good use of your business cards, which is the perfect way to increase your familiarity with everyone, you meet. Include your card in all your correspondence or product orders that keeps you in front of people in the best possible way.
Here is Something you Might Consider: Have Memo Pads Made up with Your Company Name and Your Photo on it.
People make use of memo pads every day. Real estate people are good for this. You look at his name every time you make use of the pad. What is the likely hood of you calling him when you decide to sell your home? This is a powerful selling tool to make use of. Include them in your mail outs along with your business card.
Jiri likes to have his picture on his literature, why not do the same with your business cards and memos or your yearly calendars.
No matter what you choose to do with your business cards, it is best to use the four-color pictures or consider using your photo in a single color instead—or use colored stock for your cards. You can have a designer create a logo for you as well. Many printers have inexpensive design services to help you create the unique business card that will give the impact you want.
Business cards make a great impression when you can pull out a card, hand it to someone you are talking to and say, “It’s always a good idea to carry business cards just in case you meet someone and they don’t have the time to talk for any length of time.”
You are a Walking, Talking, Living, and Breathing Advertisement.
The whole point here is to put those business cards— and all your best tools—to work. Remember, you’re a walking, talking, living, breathing advertisement for your product and opportunity. Do whatever you can to be memorable to the people you meet. Keep your name and face familiar to them.
Be in the front of their minds when they have the need for a product like yours or when they’re considering an opportunity like the one you offer. Anything you can do—do it!
There will be times—many times—when you will have only one chance, just a one chance opportunity with a prospect—the opportunity to uncover a fortune! That’s why Professional Prospectors always have the right tools for the job.
So be prepared! Keep your business tools sharp and polished, and ready to go to work on a moment’s notice!