For an increasing number of people today, Network Marketing has become a critical element for their financial futures and needs.
In many cases, consumer debt, and the unpaid balance for credit cards, revolving debt and automobile loans, has grown and this in a work-world where income is rising at a far slower rate, plus the cost of living increases, has caused many to look for alternative means of income such as Network Marketing.
There are millions of people out there in the online community, and it is so quick and easy and inexpensive to connect with them and get into Network Marketing.
If you are expecting to get rich overnight by marketing online, you will indeed be disappointed. However, here are a couple of ways to Network Market online.
Go for exposure!
Treat the online environment as one huge market, and go for exposure. Get your name, and your company message out to as many people online as you can. Send the same message to everybody, and be ready to respond as quickly as possible. Have a consistent standardized set of promotional materials ready to go for anyone who requests information.
However, remember that there are rules, and standards online, and if you violate them consistently you will get yourself into hot water. If you violate their rules, it is possible that your account with the company will be terminated. So care needs to be taken when posting and wording your advertisement.
To Think about:
There are thousands upon thousands of other people that are doing the same thing that you are doing. One of the best ways to work the mass marketing approach is put your ad on a search engine that runs ads for your particular genre, and where people look at them. The ads that work best are short, and well written to get people’s interest, and make them want to get more information. The ads usually work better the longer they run.
The key with using ads is to make your information available in small doses. Write a short ad, and then follow up to responses with a general description of what you’re offering. It is best to avoid the temptation to send all your information at once, it probably won’t get read. People tend to ignore anything that is very long. Sending your information in short bursts also helps you to establish a relationship with your prospect, and that is what you want in the first place.
Another more effective way to market online is to use the online environment to develop personal relationships.
You can do this with e-mail. When you develop a relationship with someone, they will eventually want to know about what it is that you do. Now that you have developed a personal relationship with them, you can tell them, about your products, or business opportunity. Try not to pounce on them, let them pull the information out of you.
Put together a standardized set of responses (on flash cards if you like) to frequently asked questions about your products, and business opportunity. When someone questions you, you can quickly, and easily respond to just that question. Having your responses all written out ahead of time helps you to resist the temptation to go into a lengthy explanation of the whole company just to answer a simple question. This method also helps to you to determine their attitude; if they want to know anything else, they will ask you.
As an added benefit, writing these questions, and answers down on (flash cards) helps to focus better on what you need to say, not only online, but on the phone, and in person as well. Another advantage to these outlines (flash cards) is that you can pass them along to your team.
AND THAT’S THE KEY to successful Network Marketing your business opportunity online. This will ensure that you get the growth you desire and this is so important in Network Marketing.
REPLACE FEAR WITH CURIOSITY Courage Changes Everything.