A Historical Perspective on Women in Business Going back to the 1600s and early 1700s, business was primarily made up of farmers, artisans, and small shopkeepers who worked at home or near home with the women working closely with them. Business was about a unified family economy centered in the home. Women stayed at home raised [...]
Promoting in network marketing is the key strategy rather than selling. “I want a job that makes good money you say.” Sales and selling are uncomfortable for a great many people to make money. If people are uncomfortable with something, they won’t do it. That’s why we need an alternative to traditional sales. That is just [...]
Why is it necessary to sell benefits instead of features? If you have been in the sales industry as a career, it was always stressed that benefits were to be highlighted to help the prospect that he needed the product sold and how it would benefit them. Talk about benefits, and not features. Selling features in most [...]
